Senior Marketing Communications Account Manager
Company: Jewish Federation of Greater Philadelphia
Location: Philadelphia
Posted on: October 24, 2024
Job Description:
Description:The Senior Marketing Communications Account Manager
for the Jewish Federation of Greater Philadelphia will oversee
strategic marketing and communications efforts to strengthen
community engagement and advance the Federation's mission. You will
manage a diverse portfolio of programs, events, and campaigns,
collaborating closely with internal stakeholders and community
partners to develop comprehensive, integrated strategies that
highlight the Federation's impact and drive donor and community
engagement.
Jewish Federation of Greater Philadelphia operates a hybrid work
environment. Staff are expected to be in the office two days a
week, and the Marketing Department is in the office on Tuesdays and
Wednesdays. Key Responsibilities:
- Account Management: Serve as the marketing and communications
liaison between various departments within the Jewish Federation,
understanding their objectives and delivering tailored marketing
strategies that support fundraising, events, and community outreach
goals.
- Campaign Development and Execution: Lead the creation,
planning, and execution of integrated marketing campaigns that
promote the Jewish Federation's programs, community events,
philanthropic initiatives, and partnerships. Ensure consistent
messaging across digital, social, print, and media channels.
- Project Management: Manage multiple ongoing projects for key
campaigns, including annual fundraising drives, emergency campaigns
(such as the Philly Stands With Israel initiative), and community
engagement programs. Ensure that projects are delivered on time,
within budget, and meet stakeholder expectations.
- Content Strategy and Development: Collaborate with content,
creative, and PR teams to develop storytelling and content
strategies that highlight the impact of the Jewish Federation's
initiatives and resonate with diverse audiences. Oversee content
creation for newsletters, social media, website updates, and press
materials.
- Digital Marketing: Lead the development and execution of
digital marketing strategies, including the management of social
media platforms to drive engagement, grow followers, and increase
brand visibility. Oversee website development and updates, ensuring
seamless user experience, strong SEO performance, and alignment
with organizational goals. Collaborate with internal teams and
external developers to maintain and optimize website content and
functionality, improving traffic and overall digital presence.
- Analytics and Reporting: Monitor and report on the
effectiveness of marketing efforts, using data analytics to track
KPIs, such as donor engagement, social media reach, and event
participation. Provide actionable insights to improve future
campaigns and increase community impact.
- Stakeholder Relationships: Cultivate strong relationships with
the Jewish Federation leaders, lay partners, and community
organizations. Regularly present campaign strategies, performance
updates, and recommendations to ensure alignment with
organizational goals.
- Team Leadership: Mentor junior marketing staff and collaborate
with cross-functional teams to ensure seamless execution of
campaigns. Foster a collaborative, mission-driven environment that
encourages creativity and accountability.
- Budget Management: Manage budgets for assigned projects,
ensuring that resources are used efficiently and expenses are
tracked accurately. Work closely with leadership to optimize
marketing spend and align efforts with strategic
priorities.Requirements:
- Bachelor's degree in Marketing, Communications, Public
Relations, or a related field, or equivalent experience.
- 5+ years of experience in marketing or communications, with at
least 2 years in an account management or client-facing role.
- Prior experience in nonprofit marketing, community engagement,
or Jewish communal work is highly desirable.
- Strong understanding of integrated marketing communications,
including digital marketing, social media, content creation, and
PR.
- Excellent verbal and written communication skills, with the
ability to tailor messages to diverse audiences. Proficient in AP
style.
- Proficient in marketing analytics platforms (e.g., Google
Analytics, HubSpot) and CRM systems.
- Ability to manage multiple projects simultaneously in a
fast-paced environment, meeting deadlines and priorities.
- Experience working with lay leadership or volunteer-driven
organizations is a plus.Preferred Skills:
- Familiarity with the Philadelphia Jewish community or Jewish
communal organizations.
- Experience in fundraising or donor-centric communications.
- Certifications in marketing tools or project management (e.g.,
HubSpot certification, PMP). About the Organization:Since 1901, the
Jewish Federation of Greater Philadelphia has served as the hub of
the region's Jewish communities, providing an infrastructure of
support for Jewish people and organizations in need. Through
grants, emergency funding, restricted gifts, endowments, and our
partnership with the Foundation for Jewish Day Schools, we care for
those in need, combat antisemitism and global crisis, and
strengthen Jewish identity. Our MissionThe Jewish Federation of
Greater Philadelphia mobilizes financial and volunteer resources to
address the communities' most critical priorities locally, in
Israel and around the world.
BenefitsJewish Federation of Greater Philadelphia offers a
competitive compensation and benefits package, including a hybrid
work schedule, medical, dental, vision, prescription drug program,
life insurance, generous paid time off and 403b retirement savings
program.
Commitment to DiversityWe deeply value the diversity of insight,
perspective, and experience brought by people from backgrounds
typically underrepresented in Jewish institutions. This includes
Black, Latinx, and Asian people, Black Jews, Jews of Color,
lesbian, gay, bisexual, trans, and gender non-conforming people,
and people with disabilities. We also welcome applications from
people of diverse religious, spiritual, and cultural
backgrounds.
PI78c24d1f0b53-37248-35870847
Keywords: Jewish Federation of Greater Philadelphia, Hamilton , Senior Marketing Communications Account Manager, Advertising , Philadelphia, New Jersey
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